Building a nation brand through cultural diplomacy

Posted in Uncategorized

This paper reflects on recent efforts at combining culture with nation branding with reference to the island state of Malta.

https://link.springer.com/article/10.1057/pb.2016.7

Published by karstenxuereb7

Karsten Xuereb read for a PhD in cultural relations in the Mediterranean at the Universitat Rovira i Virgili in Tarragona (2012) and an M.A. in European Cultural Policy and Management at the University of Warwick (2005) as a Chevening Scholar. He is a member of various networks and since December 2020 is part of the World Heritage Nomination Project addressing UNESCO sites at the Maltese ministry for culture in Valletta.

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